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UK Professional and graduate jobs service. Recruitment Agency specialising in Graduate Jobs, Sales Jobs, Recruitment Jobs, Engineering Jobs and Scientific Jobs.
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Job Details for "Gaming Marketing Manager – Woking"
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| r11 |
| Marketing |
| £33,000 to £37,000 pa |
| Woking |
Guildford
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| 21/02/2008 16:10:00 |
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| Job Description |
Gaming Marketing Manager – Woking based Gaming Company
Gaming products, including casino, poker, gaming and bingo – provide a vital and growing part of our client’s online portfolio. As Gaming Marketing Manager you will be responsible for developing business across their range of non-sports related products.
The Gaming Marketing Manager will be instrumental in developing and implementing marketing plans.
Working closely with Head of Marketing, the Affiliate team and the Gaming Development team in Woking, the Gaming Marketing Manager will drive initiatives to cross promote gaming to existing Customers, acquire new customers and increase the value of the existing gaming customer base.
You should have experience in online marketing, ideally in a betting/gaming environment.
A passion for betting/gaming is a real asset for this role
Main duties & responsibilities
- Cross promotion of gaming products to Group database, involving close co-operation with CRM Exec and Group Customer Management
- External Promotion of gaming products, involving close cooperation with Affiliates Team, Online Marketing Manager and Offline Marketing Manager
- Working with Gaming Development team to ensure branding of gaming products complies to brand guidelines
- Ensure onsite presentation of gaming products effectively delivers cross-sell
- Design and content of DM/emails
- Measurement against KPIs and reporting accordingly
Key Internal Contacts
Head of Marketing (O & T)
Woking Gaming Team
CRM Executive
Business Analysts
Sponsorship Marketing Manager
Web Design Team
Operations
Online Marketing Manager
Affiliate Teams
Key External Contacts
- Market Research |
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If you are interested in this vacancy, please apply using the buttons below.
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